About Top Yeti

Top Yeti Advisory helps leadership teams move beyond “marketing as usual.” We serve as a strategic partner who links brand, growth and operating decisions to the outcomes that matter.

We bring decades of cross-functional experience—operations, people, product, marketing and technology—combining analytical rigor with seasoned operator insight. We translate your objectives, culture and competitive context into capabilities and growth plans we stand up with you. The mandate is simple: clear strategy, excellent execution, measurable results.

Principal

Deven Nongbri is a board-level advisor to retailers, healthcare organizations and hospitality brands. He led regional branding efforts at HCA Healthcare and previously scaled Edelman’s regional digital practice, delivering multi-market programs across North America, Asia and Europe. For more than two decades, he has helped global enterprises—Sara Lee, Johnson & Johnson, AT&T, the NBA, Dell, Home Depot, Starbucks, Shell—modernize marketing communications and pioneer digital, mobile and e-commerce capabilities. Deven earned his undergraduate degree at Trinity University and a master’s in Marketing from Northwestern University.